A concept identity for a private dermatology and aesthetic medicine practice, built around the idea that skin itself is a translucent layer, one that reflects, filters, and holds light.

Most dermatology practices fall into one of two traps: overly clinical and cold, or aesthetic to the point of feeling unserious. Dermahaus was designed to sit between the two, combining medical credibility with the visual standard of a high-end skincare brand. Every element, from the logo to the typography to the site's editorial layout, plays with translucency and layering as a visual language for skin.

The project spans brand identity, a full website concept, and supporting print and social materials, treating the practice not as a service to advertise, but as a place patients would actually want to be looked after.